Why I started firefli media...
Greg Brock, President
(Q) Why did you decide to start firefli media?
Greg - "It was hard to not notice how advertising and marketing was increaslingly moving towards digital. It had been my experience during my tenure as Digital Media Sales Manager at WDBJ7 CBS Television that so many companies I cared about weren't sure how to take advantage of all of the changes out there. I wanted to make sure businesses not only understood the benefits of digital media, but could also profit from its power".
(Q) What is the one thing you love about digital media?
Greg - "The talented people I am able to surround myself with daily. They are some of the smartest, most creative individuals I know - and all share the same passion of high standards and accountability".
(Q) What changes and/or trends do you forsee in the near future?
Greg - "I think we're going to see the Internet turn into what I call 'invisible technology' - similar to electricity in that we won't even be aware it is around us all of the time. Tablets are also on the rise as more people look for quicker access, faster apps, and the luxury of cloud-based solutions. Social media isn't done evolving yet either I think. We are in for some amazing times in our very near future."
(Q) A little about yourself?
Greg - "I grew up right here in Southwest Virginia, attended Virginia Tech University with concentration in advertising, marketing, communications, media and public relations. Some call me an anomaly in that I love both PCs and Apple (for different reasons). I'm ashamed that I am one of those individuals who will go to bed with my iPhone. I have two beautiful children and an amazing wife who keeps us all straight. At the end of the day, I guess you could say it is my family that motivates me."
(Q) Any last thoughts?
Greg - "Most of my clients are always surprised how the slightest changes can have some of the biggest impacts. For example, did you know that there is this little trick that takes all of 5 minutes to do that can dramatically increase your search rankings on Google? Just 5 minutes and you've changed the game".
